Indian Premier League Governing Council chairman Brijesh Patel revealed at the IPL 2021 Auction that VIVO is back as the title sponsor of the league. Brijesh Patel spoke ahead of the auction in Chennai on February 18 and announced that VIVO is back as the title sponsor of the T20 league after Dream 11 had been roped in as sponsor for the 2020 season. Last year, the IPL signed up Dream 11 for Rs 222 crore for one season whereas they had been getting Rs 440 crore per year from VIVO. In August 2020, VIVO had pulled out as sponsor of the Indian Premier League following a backlash on social media. In 2018, VIVO had signed a five-year deal worth Rs 2199 crore.

Leave a Reply

Your email address will not be published. Required fields are marked *